The State of Ford Quality

“It's good enough. It's good enough.”

“Just like Ford, the Lincolns are made in our North America plants and the quality is going from like 23 rd to first in initial quality. Three or four years ago, when we were making these kind of choices, that was less clear. We were working really hard.”

“"We see this win as a first down payment on a much more consequential virtuous circle, going from initial quality to long-term durability, lowering our warranty costs even further, fewer recalls, stronger customer loyalty, more pricing power, and for our conquest and growth, improved resale value."”

“"Consistently, our China and Mexico plants are the most compliant with process and have the deepest problem-solving skill,"”

“Our initial quality is getting better , and there's clear evidence of that from our own internal metrics, as well as from third parties,”